The Blunt Calculus About Elon Musk’s SNL Appearance That Everyone Seems to be Missing

The Tesla CEO made it even harder for rivals to sell their electric cars

Steve LeVine
The Mobilist

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As Wario. Photo: Courtesy SNL

With his aw-shucks, confessional, good-sport, loves-his-mom, boyishly eager-to-please star turn on Saturday Night Live, Tesla’s Elon Musk did what the CEOs of Volkswagen, Ford, GM and everyone else in…

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Steve LeVine
The Mobilist

Editor at Large, Medium, covering the turbulence all around us, electric vehicles, batteries, social trends. Writing The Mobilist. Ex-Axios, Quartz, WSJ, NYT.